ISLAMABAD: Pakistani companies participating in the Arab Health 2025 exhibition in Dubai were expected to collectively generate around $15 million in business for the surgical industry, Pakistan’s envoy to United Arab Emirates (UAE) said on Thursday.
Arab Health 2025, organized under the patronage of the UAE’s Ministry of Health and Prevention, is one of the largest and most prestigious health care exhibitions in the world. This year, the event featured over 3,800 exhibitors and has attracted more than 60,000 health care professionals and industry leaders from over 70 countries.
The four-day event from Jan. 27 till Jan. 30, focused on nine key product sectors, including medical equipment and devices, disposables and surgical goods, orthopedics and physiotherapy, imaging and diagnostics, general health care services, health care infrastructure, wellness and prevention, health care transformation and health care technology.
Pakistan set up a pavilion at the expo, where 40 leading companies showcased their products and services under the umbrella of the Trade Development Authority of Pakistan (TDAP).
“Pakistani exhibitors from the surgical industry alone expect business deals of around $15 million as outcome of this exhibition and this does not include pharmaceutical companies’ potential business deals,” Ambassador Faisal Niaz Tirmizi told Arab News.
He said country’s participation in Arab Health 2025 has been a success, with our surgical equipment manufacturers and pharmaceutical companies receiving overwhelmingly positive responses.
“In a significant boost to Pakistan’s health care exports, several leading Pakistani companies have signed four Memorandums of Understanding (MoUs) with international health care distributors at a high-profile business forum,” the envoy said, adding that these agreements marked a major step in expanding the global reach of Pakistan’s medical sector and strengthening international trade partnerships.
“By fostering collaboration in medical technology, diagnostics, surgical instruments, and health care solutions, these MoUs are expected to enhance export opportunities and position Pakistan as a key player in the global health care industry.”
Global health care partners have shown keen interest in Pakistani products, reaffirming our reputation for high-quality medical and surgical equipment, the ambassador added.
“Our exhibitors are enthusiastic about the strong business leads generated during the exhibition, which will open new avenues for collaboration.”
The Pakistani exhibitors hailed their participation in the mega event in the Gulf state as a success, noting that the business leads generated would translate into substantial future revenue.
“Arab Health is the largest exhibition worldwide for the health care and pharmaceutical industry, where we received an excellent response from visitors, clients, and investors,” Bilal Tanveer, a director of Sialkot-based surgical goods manufacturing company Durable Hospital Supplies, told Arab News.
Out of the 40 Pakistani companies, he said 34 were from the surgical sector, with many deals signed and initiated.
“We have signed several deals with clients which will translate into substantial business volume, but the information is confidential and cannot be shared,” he added.
Amir Shehzad, chief executive officer of Sialkot-based electro-surgical instruments manufacturer Sehar Batool International, said he has attended the Arab Health Expo for the past 10 years due to its high visitor turnout.
“We have signed four deals with international clients from France and Italy,” he told Arab News.
Healthcare professionals and companies from around the world attended the event, he said the visitors showed great interest in Pakistani products.
“This participation has expanded our horizons and provided valuable opportunities to connect with potential customers while also learning from other companies,” he added.
The UAE is Pakistan’s third-largest trading partner after China and the United States (US), and a major source of foreign investment, valued at over $10 billion in the last 20 years, according to the UAE foreign ministry. Policymakers in Pakistan consider the UAE an optimal export destination due to its geographical proximity, which minimizes transportation and freight costs while facilitating commercial transactions.